As of April , one in every eighteen United States citizens are using big data to find a companionship [9]. In the age of online dating, big data analytics has become a major contributor to leading to potential relationship success, because online dating services have to deal with a huge amount of data. As an example, Match. This demonstrates that technology and big data are changing the dating game. Online dating sites use many methods to generate and collect data about their customers.

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Online Dating: The Virtues and Downsides | Pew Research Center
Hi Kang, firstly thank you for the interview. Let's start with your background Q - What is your 30 second bio? My research focuses on business analytics and social computing, especially in the context of social networks and social media. A - That dates back to my grad school days.


The Virtues and Downsides of Online Dating
Not cool. Not cool at all. Or maybe it will. How many dating apps can you name?



Metrics details. We find that for women, network measures of popularity and activity of the men they contact are significantly positively associated with their messaging behaviors, while for men only the network measures of popularity of the women they contact are significantly positively associated with their messaging behaviors. Thirdly, compared with men, women attach great importance to the socio-economic status of potential partners and their own socio-economic status will affect their enthusiasm for interaction with potential mates. Further, we use the ensemble learning classification methods to rank the importance of factors predicting messaging behaviors, and find that the centrality indices of users are the most important factors.